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Expanded CCPA Regulations: How to Prepare for Additional Consumer Privacy Rights Changes

Attorney General Becerra announced the approval of additional regulations that empower data privacy under the California Consumer Privacy Act. "California is at the cutting edge of online privacy protection, and this newest approval by OAL clears even more hurdles in empowering consumers to exercise their rights under the California Consumer Privacy Act,” said Attorney General Becerra.

These newly-approved rules strengthen the language of the CCPA regulations approved by OAL in August 2020, including protecting consumers from unlawful business practices that may be deceptive or misleading. Additionally, the establishment of the five-member inaugural board for the California Privacy Protection Agency (CPPA) has been announced. In this webinar Dan Clarke, president of IntraEdge and Michael Hellbusch, partner at Rutan & Tucker, weigh in on these approved changes and updates and will discuss how it will impact your current privacy program.

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DAN CLARKE | President, IntraEdge

Dan is a former Intel executive with many leadership roles who was pulled into the privacy space after a call from Intel about 5 years ago with GDPR on the horizon. They asked for a platform that could help them comply with the ongoing obligations of GDPR, as a result, Truyo was developed, which is now used by over 70 household name companies and reaches well over a billion users. Dan’s perspective comes from operating the Truyo platform which automates compliance for companies dealing with current and emerging privacy laws and he is now immersed in the space, involved in Arizona, Texas and federal privacy legislation. 

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MICHAEL HELLBUSCH | Partner, Rutan & Tucker LLP

Michael Hellbusch is the former co-chair of the Orange County Chapter of the International Association of Privacy Professionals (IAPP). He is certified in U.S. privacy law (CIPP/US) and privacy management (CIPM) from the IAPP. He has presented on several cyber-related topics including data breach reporting requirements, protection of digital assets, student/school privacy rights and obligations, and compliance with the EU’s General Data Protection Regulation (GDPR).